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      Business Model 1st F - Financial Security 2 min read
      Treadmill vs Freedom
      Chris Gardener Chris Gardener
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      I’m Scared to Raise my Prices – How do I do it?
      I Know People Need What I Do – But How Can I Tell Them?
      Pricing Business Services – The Ultimate Guide | The 3Fs
      How a Clear Financial Goal Saves You From Business Overwhelm
      Defining Your Financial Objectives Leads to Success | Case Study
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  • Positioning
    • Latest article in positioning
      Offer positioning 2 min read
      People Need Your Solution - Why Aren’t They Buying?
      Chris Gardener Chris Gardener
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      Benefits of Small Audiences
      Why River Fishing Is No Way to Build an Audience for Your Business
      You Need to Get Serious About Your Brand Positioning Strategy
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  • Offer
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      Offer 1st F – Financial Security 2 min read
      Have You Been Ignoring Your Margins? This Could Be Hurting Your Business
      Chris Gardener Chris Gardener
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      What are you known for?
      How To Stand Out (And Why It Matters)
      People Need Your Solution - Why Aren’t They Buying?
      'Take-away' Selling (Using FOMO to your Advantage)
      The Secret of Sales Success? ....Timing
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  • Business Model
    • Latest article in Business Model
      Business Model 2 min read
      How to succeed in ANY economy
      Chris Gardener Chris Gardener
      Recent articles
      Work Once, Get Paid Many Times
      Treadmill vs Freedom
      Why It’s Better to Be Known for Something Than Well Known
      Compound Thinking: The Most Powerful Growth Tool You Have
      Is This Your own Business Strategy? Or Someone Else's?
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  • Imposter syndrome
    • Latest article in Imposter syndrome
      Imposter syndrome Business Strategy Productivity Pricing Strategy 10 min read
      Why You Need Financial Freedom & How To Have It
      Chris Gardener Chris Gardener
      Recent articles
      Why “Fake It Till You Make It” Destroys Confidence in Business
      The 4 Blocks to Motivation in Business and How You Can Overcome Them
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  • 1st F – Financial Security
    • Latest article in 1st F – Financial Security
      Offer 1st F – Financial Security 2 min read
      Have You Been Ignoring Your Margins? This Could Be Hurting Your Business
      Chris Gardener Chris Gardener
      Recent articles
      What are you known for?
      How To Stand Out (And Why It Matters)
      Benefits of Small Audiences
      Why River Fishing Is No Way to Build an Audience for Your Business
      Why It’s Better to Be Known for Something Than Well Known
        See all articles
  • Fulfilment
    • Latest article in Fulfilment
      positioning Fulfilment 3 min read
      You Need to Get Serious About Your Brand Positioning Strategy
      Chris Gardener Chris Gardener
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1st F - Financial Security Pricing Strategy 7 min read
Cost-Plus Pricing for Service Businesses – Just Don’t | The 3Fs

Trying to apply cost-plus pricing as a service business means trying to calculate the cost of your time and trying to define your worth in terms of ho...

Chris Gardener Chris Gardener
Mindset Imposter syndrome 7 min read
Why “Fake It Till You Make It” Destroys Confidence in Business

You never would have started a business in something you know nothing at all about, or that you are absolutely no good at. Which means you do already...

Chris Gardener Chris Gardener
Business Strategy Mindset 7 min read
How to Avoid the Need for Objection Handling Techniques in Sales

Avoid objection handling and show those prospects that you have something they really want … and let them start to really want it….

Chris Gardener Chris Gardener
1st F - Financial Security Pricing Strategy 9 min read
How to Use Supply and Demand to Your Advantage in Your Pricing Strategy.

When you’re “the only available option”, for something the client intensely wants, you have the makings of a business to give you a lifestyle those wh...

Chris Gardener Chris Gardener
Busyness Delusion Productivity 8 min read
Why Time Management For Business is Key to Business Productivity

Time management for business is, to some extent, about organising your time efficiently … if you're not reaching your goals ...that needs to change.

Chris Gardener Chris Gardener
Mindset Imposter syndrome 8 min read
The 4 Blocks to Motivation in Business and How You Can Overcome Them

Motivation in business has a lot to do with mindset. There are 4 main causes of motivation blocks, you can’t afford to struggle with such mindsets for...

Chris Gardener Chris Gardener
Business Strategy 1st F - Financial Security 7 min read
4 Steps for Building an Audience That Will Change Your Business Forever

With an engaged audience, finding clients becomes easy, which creates more security, and leads to a more valuable business.

Chris Gardener Chris Gardener
Mindset 5 min read
What is Imposter Syndrome and How to Overcome it When Running a Business

Imposter syndrome has an “inward” focus. It's looking IN at yourself, questioning yourself, and it's comparing yourself to others.

Chris Gardener Chris Gardener
Strategy 6 min read
Why Our Current Problems Could Be Your Next Opportunity

Small changes in the immediate can present the biggest of opportunities. Being noticed, is an important part of being successful if you have something...

Chris Gardener Chris Gardener
1st F - Financial Security 5 min read
Why Building an Audience is the Key to Financial Security

Having an audience is critical to having financial security. It’s the pool from which your clients are most likely to come.

Chris Gardener Chris Gardener
Mindset 1st F - Financial Security 5 min read
Stop Feeling Guilty. You're Someone's “Must-Have”.

Yes, money is a concern for a lot of people right now. But it's not a concern for everyone. Or at least, not to the extent that they can't afford to c...

Chris Gardener Chris Gardener
Mindset Strategy 6 min read
4 Things to Focus on to Navigate Our New World Smoothly

One minute we're up, the next we're down … one day we're strong, the next, not so much … one day we're focused on "business as usual”, the next we're...

Chris Gardener Chris Gardener
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