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      Business Model 1st F - Financial Security 2 min read
      Treadmill vs Freedom
      Chris Gardener Chris Gardener
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      I Know People Need What I Do – But How Can I Tell Them?
      Pricing Business Services – The Ultimate Guide | The 3Fs
      How a Clear Financial Goal Saves You From Business Overwhelm
      Defining Your Financial Objectives Leads to Success | Case Study
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      Offer positioning 2 min read
      People Need Your Solution - Why Aren’t They Buying?
      Chris Gardener Chris Gardener
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      Benefits of Small Audiences
      Why River Fishing Is No Way to Build an Audience for Your Business
      You Need to Get Serious About Your Brand Positioning Strategy
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      Offer 1st F – Financial Security 2 min read
      Have You Been Ignoring Your Margins? This Could Be Hurting Your Business
      Chris Gardener Chris Gardener
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      What are you known for?
      How To Stand Out (And Why It Matters)
      People Need Your Solution - Why Aren’t They Buying?
      'Take-away' Selling (Using FOMO to your Advantage)
      The Secret of Sales Success? ....Timing
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      Business Model 2 min read
      How to succeed in ANY economy
      Chris Gardener Chris Gardener
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      Work Once, Get Paid Many Times
      Treadmill vs Freedom
      Why It’s Better to Be Known for Something Than Well Known
      Compound Thinking: The Most Powerful Growth Tool You Have
      Is This Your own Business Strategy? Or Someone Else's?
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      Imposter syndrome Business Strategy Productivity Pricing Strategy 10 min read
      Why You Need Financial Freedom & How To Have It
      Chris Gardener Chris Gardener
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      Why “Fake It Till You Make It” Destroys Confidence in Business
      The 4 Blocks to Motivation in Business and How You Can Overcome Them
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  • 1st F – Financial Security
    • Latest article in 1st F – Financial Security
      Offer 1st F – Financial Security 2 min read
      Have You Been Ignoring Your Margins? This Could Be Hurting Your Business
      Chris Gardener Chris Gardener
      Recent articles
      What are you known for?
      How To Stand Out (And Why It Matters)
      Benefits of Small Audiences
      Why River Fishing Is No Way to Build an Audience for Your Business
      Why It’s Better to Be Known for Something Than Well Known
        See all articles
  • Fulfilment
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      positioning Fulfilment 3 min read
      You Need to Get Serious About Your Brand Positioning Strategy
      Chris Gardener Chris Gardener
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Business Model 2 min read
How to succeed in ANY economy

Knowing how to thrive is tough. It’s a skill that you need to learn – but once you master it, it’s a skill that gives you security for the rest of you...

Chris Gardener Chris Gardener
1st F – Financial Security Offer 2 min read
Have You Been Ignoring Your Margins? This Could Be Hurting Your Business

We want our business to give us financial security, freedom and fulfilment – so our profit matters. Growing your margins is one of the most lucrative...

Chris Gardener Chris Gardener
1st F – Financial Security Offer 2 min read
What are you known for?

People buy from people that they believe in, understand or can relate to. Perhaps you already know what you stand for? Now get that message out. Share...

Chris Gardener Chris Gardener
1st F – Financial Security Offer 2 min read
How To Stand Out (And Why It Matters)

When you’re one of many, how can you stand out and be noticed? When you offer the same service as your competitors it’s hard to win over your market....

Chris Gardener Chris Gardener
Offer positioning 2 min read
People Need Your Solution - Why Aren’t They Buying?

You know you have a great product. You know it will help your customer. The problem is them – they just aren’t seeing why they need it. So, change ho...

Chris Gardener Chris Gardener
Offer 2 min read
'Take-away' Selling (Using FOMO to your Advantage)

You’ve heard all the terms: ‘limited time offer’, ‘offer ending soon’, ‘available until the end of the month’, and so on. Positioning your services as...

Chris Gardener Chris Gardener
Business Strategy 2nd F - Freedom 3 min read
How to Achieve a 3-Day Working Week

To achieve a 3-day working week, a few things truly matter. But, before you can focus on cutting down your hours, you have to start with the view from...

Chris Gardener Chris Gardener
Business Model 2 min read
Work Once, Get Paid Many Times

If you transition to focusing on building assets, you will have a say in your long-term future in a way that you won’t with a standard, salaried, time...

Chris Gardener Chris Gardener
1st F - Financial Security Business Model 2 min read
Treadmill vs Freedom

Are you opportunistic or strategic in your approach to business? Are you building valuable assets and sustaining your growth over time, or are you act...

Chris Gardener Chris Gardener
Business Strategy 2nd F - Freedom 2 min read
Stop Looking for Business Hacks - Begin Your Mastery Journey Instead

Anyone trying to peddle you a business hack is preying on your fear of failure and your lack of confidence in your own abilities to succeed by doing t...

Chris Gardener Chris Gardener
1st F – Financial Security positioning 2 min read
Benefits of Small Audiences

Having a big audience isn’t the same as building something that delivers high revenues and profits.

Chris Gardener Chris Gardener
Offer 2 min read
The Secret of Sales Success? ....Timing

Pre-selling makes selling easier. This process removes the guesswork about when you should start selling to people and eradicates the need to convince...

Chris Gardener Chris Gardener
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